Proving ROI in social »

4 neat ways to prove Social ROI & 4 unforgettable stats

September 27, 2011, 3 Comments

4 neat ways to prove Social ROI & 4 unforgettable stats

It's a touchy topic for anyone involved in social media marketing at the moment and the acronym that's brandished around the board room like a pair of tight shoes no one wants to wear - our old nemesis - ROI. Let's put those tight shoes back in their box…...

A DO manifesto »

Digital Manifesto

March 17, 2011, No Comments

Digital Manifesto

It's not enough to just broadcast a message in digital channels. The stone age of digital broadcast is well and truly facing extinction. The age of the blind network buys, pumping hundreds of millions of impressions of the 30K ad unit round the web - over. The reproduction of websites as digital...

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